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01/2026: 2026 West European BEV passenger car market outlook. Impacts for the market stemming from the Iran situation

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01/2026: 2026 West European BEV passenger car market outlook. Impacts for the market stemming from the Iran situation

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Edition No. 01-2026 European Electric Car Study – West European Electric Passenger Car Market Trend Study

Executive Summary Leader:

On the day a top EU official urged EU citizens to work more from home and travel less, echoing similar messages at the start of the Covid era, EU energy chief Dan Jørgensen said Europe was facing a "very serious situation" with no clear end in sight, according to Politico. “Even if ... peace is here tomorrow, still we will not go back to normal in the foreseeable future," Jørgensen went on to say.

Key takeaways from the Iran impact:

  • Currently, Tesla and Chinese OEMs are likely to be the first to profit from the so-called “pump-anxiety” across Europe, where petrol and diesel pump prices have surpassed €2 per litre in many markets. Tesla, with its short order-to-delivery channels, will provide the first evidence of any shift in consumer sentiment to BEVs within the next few days as March data is published. Chinese OEMs, which we believe are operating on large inventories, are also likely well-positioned to deliver BEVs at pace and have the capacity to increase deliveries as their domestic market stutters amid a tax increase on BEVs from 2026...

    Continues in the full study.

An automotive market intelligence study aimed at automotive industry stakeholders, strategic planners, policymakers, and all those with a holistic vested interest in the industry and its direction.

32-page PDF Market Intelligence Market Summary:
  • Analysis by market
  • Analysis by manufacturer
  • An analysis focuses on the Chinese manufacturer's progress (three full pages dedicated to the Chinese OEMs' progress in Europe and outlook)
  • Analysis by top-selling models (BEV and PHEV)
  • Analysis by sector
  • Analysis focusing on the CO2 monthly fleet average movements by selected brands and markets
  • Analysis by BEV/PHEV mix by manufacturer
  • 12-month rolling trends
  • Analysis update on the latest market trends
  • Forward-looking commentary
  • An analysis focusing on premium OEMs' progress
  • Total region forecast to 2035
  • Analysis by BEV Parc data/units in operation
  • Price trend monitor

*18 Western European markets include: EU Member States prior to the 2004 enlargement plus EFTA markets Norway, Switzerland and Iceland, plus UK

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