Presenting its new EX60, which is much more than just a new model, demonstrates that Western OEMs can finally lead the EV pack with profitable, non-compromised, tech-driven electric cars, with a sprinkling of the all-important garnish... brand equity.

Presenting its new EX60, which is much more than just a new model, demonstrates that Western OEMs can finally lead the EV pack with profitable, non-compromised, tech-driven electric cars, with a sprinkling of the all-important garnish... brand equity.

Key points to Tesla's European collapse from its previous dominating position

The winners of the European Commission’s Automotive Package presented at the European Parliament in Strasbourg.

The winners of the European Commission’s Automotive Package presented at the European Parliament in Strasbourg.

According to exclusive research by Schmidt Automotive Research on a three month trailing basis and partially excluding seasonality effects Chinese new passenger car registrations across Western Europe have now surpassed Korean models.